Meet the 2019 Executive Board:
The Executive Board is comprised of four departments, each responsible for a part of the show. The Marketing Team is responsible for communication and the promotion of the event. This includes creating and maintaining a web presence, engaging with the greater fashion community, developing and executing sales strategies to increase ticket sales, engaging with the greater fashion community.
The Production Team is responsible for the "look and feel" of the show. That includes stage design, lighting, sound and decorations.
The Style Team is responsible for communicating the show's theme through garments provided to us from retailers across Michigan. Their job includes picking clothes, recruiting and training models, and establishing models’ hair and makeup looks that are compatible with their runway outfits.
The Finance Team is responsible for evaluating fundraising and sponsorship opportunities for the show in addition to developing the show’s budget.
At the head of this entire operation sits the General Chair who is responsible for managing the executive board and overseeing all show operations. It is his or her job to plan and execute a successful show, and a coveted leadership experience that employers look for in Northwood students time and again.