The Executive Board is comprised of four departments, each responsible for a part of the show. The Marketing Team is responsible for the promotion of the event. Promotion includes creating and maintaining a web presence, engaging and informing the greater fashion community, and developing and executing sales strategies to increase ticket sales.
The Production Team is responsible for the "look and feel" of the show. That includes the stage design, lighting, sound, and the decoration of the venue.
The Style Team is responsible for communicating the show's theme through garments provided to us from retailers across Michigan. Their job includes picking the clothes, recruiting and training the models, and establishing model's hair and makeup looks that are compatible with their runway outfits.
The Finance Team is responsible for exploring fundraising and sponsorship opportunities for the show as well as making the show’s budget.
At the head of this entire operation sits the General Chair who is responsible for the hiring and management of all other positions. It is her job to lead the Executive Board in making a successful show!